With Agent Provocateur presenting this year’s Life Ball in Vienna, expect the annual charity event to be one sexy, star-studded and most definitely rockin’ bash, all in the name of raising awareness of HIV and AIDS.
"In the true spirit of the Life Ball, Agent Provocateur will be bringing its own unique brand of fashion, lingerie, fun and live rock 'n roll to light up the town square of Vienna!”, Agent Provocateur founder Joe Corre tells British Vogue.
Highlight of the event, which is scheduled for May 17 on the square outside Vienna City Hall, include performances by Blondie’s lead vocalist Debbie Harry and Dirty Stop Out, which also happens to be Corre’s band. The band will perform featuring Mick Jones of The Clash.
"It is a great honour to participate in Europe's most colourful charity event - not only to be joining such a glittering list of previous world renowned designers but also to be the first lingerie house invited to present," Corre said.